Momo – Chinese New Year App Innovation

Momo is China’s leading location based social connection app with over 150 million users and counting.

It saw the chaos of the mass Chinese New Year migration as a great opportunity to help others make genuine connections through its app.

Because Momo believes old friends bring you comfort, but it is new friends that will make your life more interesting.

And we were up to the challenge, creating a brand new function in the app that not only helped the brand and also did good for China!